Your property’s online appearance will make a difference to a prospective Buyer!
You can have an absolutely gorgeous home, but if it isn’t photographed well, your listing won’t stand out amidst a sea of real-estate photos. A few simple techniques will help you make your photos shine:
Hold your camera straight and level: In most houses, the walls and corners are straight and the images should project this as well. Pictures that are tilted or crooked look sloppy. Therefore, KEEP YOUR CAMERA STRAIGHT AND LEVEL FOR EVERY PHOTO YOU TAKE OF YOUR PROPERTY.
Avoid Blurry or Poor Quality Photos
Hold your camera absolutely still when taking pictures! It’s always better to get it right before submitting the photos for show, and please, never submit dark, blurry or bad photos.
Get a clean shot: Your pictures should show the property in its best condition. Remove clutter from an area before photographing it. Ensure all surfaces are as tidy as possible, and remove refrigerator magnets, children’s toys, dirty dishes and other distractions. Tuck away food boxes, toiletries and stacks of mail. Park the car in the garage, pull the garbage cans into the garage, mow the lawn and remove the basketball hoop out of sight.
Find the most flattering angle. Move around and look for pleasing angles. Show off the good features and hide any bad spots just by moving your position. Back up! Put yourself tight into a corner or doorway to capture as much of the room as you can. Rarely will the middle of a room be the best camera position. It is important to take interior photos during daylight hours. Turn on all the lights in the house and use a flash as it adds in all of the correct colors and fills in the shadows making the room look brighter. This will add more depth and color variance to your photos. To avoid glare and reflection in the pictures, do not shoot directly into a window or mirror.
Shoot in the middle of the day when the sun is shining and the sky is blue. Try not to include telephone poles, wires or other homes in the scene. Avoid shadows and make sure the sun is shining on the front of your house. Dull days produce dull photos!
Take lots of photos
Home buyers want to see more than just the front of the house. Buyers also want to get a look at the living room, kitchen, dining room, family room, master bedroom/bathroom and the backyard. Include your property’s best features, such as a home theater or an exercise room and if your home has a spectacular view of a beach, lake, mountains, park or golf course, include photos of them. For condos and apartments, include shots of amenities such as a pool, tennis court or gym.
Horizontal or Vertical?
Horizontal shots are best for all advertising formats these days. Have a look at our front page of Gap and you will see that Horizontal shots look and fit best. (Shoot Horizontal just like your TV)
Watch the video below on How to Take Better Real Estate Photos
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